Univest News

Is Sales Really Changing?

Oct 27, 2015 12:40:00 PM No Comments

By: Hank Blank, Director, National Accounts, Univest Capital, Inc.

Sales people are always looking for an edge. Recently, I’ve been hearing a lot of debate about the “Old Sales Model” versus the “New Sales Model.” The Old Sales Model consists of: cold call, qualify leads and sales demos. While the New Sales Model is: social networks, educate and engage. Things may have shifted, but has sales really changed?

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Turning Cold Calls Into Customers

Sep 30, 2015 12:54:00 PM No Comments

By: Chris Bakos, Vice President, Business Development, Univest Capital, Inc. 

Vendor prospecting is a key element to the long-term success of a business. In today’s ever-changing market it seems that vendor loyalty is hard to come by because competition is consistently dropping rates to win business. Industry changes and emerging product trends make prospecting more important than ever before. Here are five key points to remember when prospecting new business:

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How Tron Changed my Business

Sep 4, 2015 1:49:00 PM No Comments

By: Hugh Connelly, President, Univest Capital, Inc.

“People manage what they measure.”  Regardless of to whom this quote is attributed, it is important.  Every business has its own set of Key Performance Indicators (KPIs) that govern how the business performs. The KPIs track performance, measure efficiency and gauge effectiveness of managers.  A company dashboard communicates to the employees what is important to the owners.
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